{"id":40885,"date":"2025-10-04T13:10:07","date_gmt":"2025-10-04T13:10:07","guid":{"rendered":"https:\/\/testv36.demowebsitelinks.com\/aconi\/2025\/10\/04\/jak-ceske-firmy-lepe-vyuzivaji-data-pro-zvysovani-produktivity-a-konkurenceschopnosti\/"},"modified":"2025-10-04T13:10:07","modified_gmt":"2025-10-04T13:10:07","slug":"jak-ceske-firmy-lepe-vyuzivaji-data-pro-zvysovani-produktivity-a-konkurenceschopnosti","status":"publish","type":"post","link":"https:\/\/testv36.demowebsitelinks.com\/aconi\/2025\/10\/04\/jak-ceske-firmy-lepe-vyuzivaji-data-pro-zvysovani-produktivity-a-konkurenceschopnosti\/","title":{"rendered":"Jak \u010desk\u00e9 firmy l\u00e9pe vyu\u017e\u00edvaj\u00ed data pro zvy\u0161ov\u00e1n\u00ed produktivity a konkurenceschopnosti"},"content":{"rendered":"<p>\u010cesk\u00e9 podniky se v posledn\u00edch letech st\u00e1vaj\u00ed st\u00e1le v\u00edce z\u00e1visl\u00e9 na datov\u00e9m anal\u00fdzov\u00e9m p\u0159\u00edstupu. Podle studie z roku 2023, kterou publikoval \u010cesk\u00fd statistick\u00fd \u00fa\u0159ad, 68 % mal\u00fdch a st\u0159edn\u00edch podnik\u016f (MSP) v \u010cesku vyu\u017e\u00edv\u00e1 data pro rozhodov\u00e1n\u00ed, p\u0159esto\u017ee jen 32 % dosahuje takov\u00e9ho v\u00fdsledku, jako jsou nap\u0159\u00edklad firmy z N\u011bmecka \u010di Skandin\u00e1vie. Probl\u00e9m v\u0161ak nele\u017e\u00ed v nedostatku dat, ale v jejich nedostate\u010dn\u00e9m zpracov\u00e1n\u00ed a interpretaci. V\u011bt\u0161ina \u010desk\u00fdch spole\u010dnost\u00ed se st\u00e1le spol\u00e9h\u00e1 na tradi\u010dn\u00ed metody, jako je manu\u00e1ln\u00ed kontrola nebo jednoduch\u00e9 Excelov\u00e9 tabulky, kter\u00e9 nedok\u00e1\u017e\u00ed poskytnout komplexn\u00ed pohled na podnikatelsk\u00e9 procesy.<\/p>\n<p>Jedn\u00edm z kl\u00ed\u010dov\u00fdch probl\u00e9m\u016f je nedostatek odborn\u00fdch znalost\u00ed v oblasti datov\u00e9 anal\u00fdzy. Podle pr\u016fzkumu spole\u010dnosti Deloitte z roku 2022 je 70 % \u010desk\u00fdch mana\u017eer\u016f p\u0159esv\u011bd\u010deno, \u017ee jejich t\u00fdm nedisponuje dostate\u010dn\u00fdmi kompetencemi pro efektivn\u00ed vyu\u017eit\u00ed dat. To se v\u0161ak m\u016f\u017ee zm\u011bnit, pokud firmy za\u010dnou investovat do \u0161kolen\u00ed a v\u00fdcviku zam\u011bstnanc\u016f. Nap\u0159\u00edklad spole\u010dnost Skoda Auto ji\u017e n\u011bkolik let vyu\u017e\u00edv\u00e1 platformu SAP Analytics Cloud, kter\u00e1 jim umo\u017e\u0148uje sledovat v\u00fdkonnost v\u00fdrobn\u00edch linek v re\u00e1ln\u00e9m \u010dase a identifikovat potenci\u00e1ln\u00ed probl\u00e9my je\u0161t\u011b p\u0159edt\u00edm, ne\u017e se stanou v\u00e1\u017en\u00fdmi.<\/p>\n<p>V oblasti logistiky a dodavatelsk\u00fdch \u0159et\u011bzc\u016f je datov\u00fd p\u0159\u00edstup obzvl\u00e1\u0161t\u011b d\u016fle\u017eit\u00fd. Podle dat z roku 2023, kter\u00e1 publikovala spole\u010dnost CzechTrade, 45 % \u010desk\u00fdch export\u00e9r\u016f vyu\u017e\u00edv\u00e1 data pro optimalizaci dodavatelsk\u00fdch proces\u016f. Firmy jako nap\u0159\u00edklad CZ Tech nebo Lukoil Czech Republic \u00fasp\u011b\u0161n\u011b vyu\u017e\u00edvaj\u00ed IoT senzory a um\u011blou inteligenci k monitorov\u00e1n\u00ed stavu z\u00e1sob a prevenci selh\u00e1n\u00ed. Nap\u0159\u00edklad Lukoil se d\u00edky takov\u00e9mu p\u0159\u00edstupu dok\u00e1zalo sn\u00ed\u017eit n\u00e1klady na skladov\u00e1n\u00ed o 12 %, co\u017e se odr\u00e1\u017e\u00ed i v konkurenceschopnosti na mezin\u00e1rodn\u00edm trhu.<\/p>\n<h2>Jak \u010desk\u00e9 firmy \u0159e\u0161\u00ed nedostatek datov\u00fdch kompetenc\u00ed<\/h2>\n<p>Jednou z nejefektivn\u011bj\u0161\u00edch metod je spolupr\u00e1ce s extern\u00edmi experty a \u0161kolen\u00ed. Nap\u0159\u00edklad spole\u010dnost Betalight, kter\u00e1 se specializuje na datov\u00e9 \u0159e\u0161en\u00ed, nab\u00edz\u00ed kurzy pro podniky, kter\u00e9 cht\u011bj\u00ed za\u010d\u00edt s datovou anal\u00fdzou. Podle jejich zku\u0161enost\u00ed je nej\u010dast\u011bj\u0161\u00edm probl\u00e9mem nedostatek jednoduch\u00fdch n\u00e1stroj\u016f pro za\u010d\u00e1te\u010dn\u00edky. Proto vytv\u00e1\u0159ej\u00ed vzd\u011bl\u00e1vac\u00ed programy, kter\u00e9 umo\u017e\u0148uj\u00ed firm\u00e1m z\u00edskat praktick\u00e9 znalosti bez nutnosti hlubok\u00fdch matematick\u00fdch znalost\u00ed.<\/p>\n<p>Dal\u0161\u00ed mo\u017enost\u00ed je investice do automatizovan\u00fdch \u0159e\u0161en\u00ed. Nap\u0159\u00edklad spole\u010dnost Dataiku, kter\u00e1 se zam\u011b\u0159uje na data science, nab\u00edz\u00ed platformu, kter\u00e1 umo\u017e\u0148uje firm\u00e1m automatizovat procesy od sb\u011bru dat po jejich anal\u00fdzu. D\u00edky tomu mohou \u010desk\u00e9 podniky rychleji reagovat na tr\u017en\u00ed zm\u011bny a optimalizovat sv\u00e9 procesy. Nap\u0159\u00edklad spole\u010dnost Tesco Czech Republic ji\u017e vyu\u017e\u00edv\u00e1 Dataiku pro anal\u00fdzu z\u00e1kaznick\u00fdch preferenc\u016f, co\u017e jim umo\u017e\u0148uje personalizovat nab\u00eddku a zvy\u0161ovat jejich ziskovost.<\/p>\n<ul>\n<li>68 % \u010desk\u00fdch MSP vyu\u017e\u00edv\u00e1 data pro rozhodov\u00e1n\u00ed, zat\u00edmco 32 % z evropsk\u00fdch koleg\u016f<\/li>\n<li>70 % \u010desk\u00fdch mana\u017eer\u016f pova\u017euje nedostatek kompetenc\u00ed za hlavn\u00ed p\u0159ek\u00e1\u017eku p\u0159i vyu\u017e\u00edv\u00e1n\u00ed dat<\/li>\n<li>Spole\u010dnost Lukoil Czech Republic sn\u00ed\u017eila n\u00e1klady na skladov\u00e1n\u00ed o 12 % d\u00edky datov\u00fdm \u0159e\u0161en\u00edm<\/li>\n<li>V\u00fdroba na Skod\u011b Auto je monitorov\u00e1na v re\u00e1ln\u00e9m \u010dase d\u00edky SAP Analytics Cloud<\/li>\n<li>45 % \u010desk\u00fdch export\u00e9r\u016f optimalizuje dodavatelsk\u00e9 procesy pomoc\u00ed dat<\/li>\n<\/ul>\n<p>V sou\u010dasn\u00e9 dob\u011b je jedno z nejd\u016fle\u017eit\u011bj\u0161\u00edch v\u00fdzna\u010dn\u00fdch trend\u016f pro \u010desk\u00e9 firmy, jak za\u010d\u00edt s datov\u00fdm \u0159\u00edzen\u00edm. Bez ohledu na velikost firmy je kl\u00ed\u010dov\u00e9 za\u010d\u00edt s mal\u00fdmi projekty a postupn\u011b rozv\u00edjet datov\u00e9 kompetence. Firmy, kter\u00e9 to ud\u011blaj\u00ed, mohou v\u00fdrazn\u011b zlep\u0161it svou produktivitu a konkurenceschopnost na trhu. <a href=\"https:\/\/betalright.cz\/cs-cz\/\">Nav\u0161t\u00edvit str\u00e1nku<\/a> <a href=\"https:\/\/betalight.cz\/cs-cz\/\">nav\u0161t\u00edvit str\u00e1nku<\/a> je dobr\u00fdm prvkem pro za\u010d\u00e1tek, pokud hled\u00e1te praktick\u00e9 \u0159e\u0161en\u00ed pro za\u010d\u00ednaj\u00edc\u00ed podniky.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u010cesk\u00e9 podniky se v posledn\u00edch letech st\u00e1vaj\u00ed st\u00e1le v\u00edce z\u00e1visl\u00e9 na datov\u00e9m anal\u00fdzov\u00e9m p\u0159\u00edstupu. Podle studie z roku 2023, kterou publikoval \u010cesk\u00fd statistick\u00fd \u00fa\u0159ad, 68 % mal\u00fdch a st\u0159edn\u00edch podnik\u016f (MSP) v \u010cesku vyu\u017e\u00edv\u00e1 data pro rozhodov\u00e1n\u00ed, p\u0159esto\u017ee jen 32 % dosahuje takov\u00e9ho v\u00fdsledku, jako jsou nap\u0159\u00edklad firmy z N\u011bmecka \u010di Skandin\u00e1vie. Probl\u00e9m v\u0161ak nele\u017e\u00ed [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-40885","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/posts\/40885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/comments?post=40885"}],"version-history":[{"count":0,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/posts\/40885\/revisions"}],"wp:attachment":[{"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/media?parent=40885"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/categories?post=40885"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/tags?post=40885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}