{"id":42713,"date":"2025-10-06T05:26:46","date_gmt":"2025-10-06T05:26:46","guid":{"rendered":"https:\/\/testv36.demowebsitelinks.com\/aconi\/2025\/10\/06\/jak-lasbet-premenuje-ceske-podnikani-na-moderni-data-driven-svet\/"},"modified":"2025-10-06T05:26:46","modified_gmt":"2025-10-06T05:26:46","slug":"jak-lasbet-premenuje-ceske-podnikani-na-moderni-data-driven-svet","status":"publish","type":"post","link":"https:\/\/testv36.demowebsitelinks.com\/aconi\/2025\/10\/06\/jak-lasbet-premenuje-ceske-podnikani-na-moderni-data-driven-svet\/","title":{"rendered":"Jak Lasbet p\u0159em\u011b\u0148uje \u010desk\u00e9 podnik\u00e1n\u00ed na modern\u00ed data-driven sv\u011bt"},"content":{"rendered":"<p>V posledn\u00edch letech se \u010desk\u00e9 podnik\u00e1n\u00ed st\u00e1v\u00e1 \u010d\u00edm d\u00e1l v\u00edce z\u00e1visl\u00e9 na datov\u00e9m \u0159\u00edzen\u00ed. S rostouc\u00ed konkurenc\u00ed a po\u017eadavky na efektivitu se firmy obracej\u00ed na specializovan\u00e9 partnery, kte\u0159\u00ed dok\u00e1\u017e\u00ed transformovat nestrukturovan\u00e9 \u00fadaje do strategick\u00fdch rozhodnut\u00ed. Jedn\u00edm z nejv\u00fdznamn\u011bj\u0161\u00edch hr\u00e1\u010d\u016f na tomto poli je <a href=\"https:\/\/lasbet.cz\/\">Lasbet.cz\/<\/a>, kter\u00fd se od roku 2015 specializuje na poskytov\u00e1n\u00ed analytick\u00fdch \u0159e\u0161en\u00ed pro mal\u00e9 i st\u0159edn\u00ed podniky. Jeho kl\u00ed\u010dov\u00fdm p\u0159\u00ednosem je nejen zp\u0159\u00edstupn\u011bn\u00ed datov\u00fdch zdroj\u016f, ale tak\u00e9 jejich interpretace tak, aby se podnikatel\u00e9 mohli soust\u0159edit na rozhodov\u00e1n\u00ed, kter\u00e9 skute\u010dn\u011b ovliv\u0148uje jejich r\u016fst.<\/p>\n<p>Lasbet.cz se zam\u011b\u0159uje na oblasti, kter\u00e9 jsou pro \u010desk\u00e9 firmy \u010dasto podce\u0148ov\u00e1ny, jako je data-driven marketing, anal\u00fdza chov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f nebo optimalizace provozn\u00edch proces\u016f. D\u00edky spolupr\u00e1ci s \u010desk\u00fdmi i zahrani\u010dn\u00edmi klienty z\u00edsk\u00e1v\u00e1 cenn\u00e9 zku\u0161enosti, kter\u00e9 mu umo\u017e\u0148uj\u00ed vytv\u00e1\u0159et \u0159e\u0161en\u00ed, kter\u00e1 odpov\u00eddaj\u00ed specifick\u00fdm pot\u0159eb\u00e1m \u010desk\u00e9ho trhu. Nap\u0159\u00edklad v oblasti e-commerce pom\u00e1haj\u00ed jejich analytick\u00e9 n\u00e1stroje firm\u00e1m identifikovat trendy v prodeji, zlep\u0161ovat targetov\u00e1n\u00ed reklamn\u00edch kampan\u00ed nebo redukovat ztr\u00e1ty na ne\u00fasp\u011b\u0161n\u00fdch produktech.<\/p>\n<p>Jedn\u00edm z kl\u00ed\u010dov\u00fdch n\u00e1stroj\u016f, kter\u00fd Lasbet.cz nab\u00edz\u00ed, je jeho vlastn\u00ed platforma pro data analytics, kter\u00e1 umo\u017e\u0148uje firm\u00e1m sledovat a analyzovat sv\u00e9 \u00fadaje v re\u00e1ln\u00e9m \u010dase. Tato platforma je navr\u017eena tak, aby byla intuitivn\u00ed a p\u0159\u00edstupn\u00e1 i pro ty, kte\u0159\u00ed se datov\u00fdmi technologiemi nevyznaj\u00ed. Nap\u0159\u00edklad firma, kter\u00e1 se specializuje na prodej zbo\u017e\u00ed v obchodech s potravinami, m\u016f\u017ee pomoc\u00ed Lasbet.cz identifikovat, kter\u00e9 produkty maj\u00ed nejvy\u0161\u0161\u00ed obrat, kter\u00e9 jsou nejv\u00edce zneu\u017e\u00edv\u00e1ny a kter\u00e9 by m\u011bly b\u00fdt nahrazeny nov\u00fdmi modely. D\u00edky tomu mohou podnikatel\u00e9 optimalizovat sv\u00e9 skladov\u00e9 z\u00e1soby a sni\u017eovat n\u00e1klady na nevyu\u017e\u00edvan\u00e9 skladov\u00e9 z\u00e1soby.<\/p>\n<p>Lasbet.cz tak\u00e9 podporuje spolupr\u00e1ci s univerzitami a vzd\u011bl\u00e1vac\u00edmi institucemi, aby mohli p\u0159iv\u00e9st do praxe nov\u00e1 data analytick\u00e1 \u0159e\u0161en\u00ed. Nap\u0159\u00edklad v r\u00e1mci projektu &#8220;Data Science pro podnik\u00e1n\u00ed&#8221; spolupracuj\u00ed s \u010cesk\u00fdm vysok\u00fdm u\u010den\u00ed technick\u00fdm v Praze, kde studenti z\u00edsk\u00e1vaj\u00ed praktick\u00e9 zku\u0161enosti s anal\u00fdzou dat v re\u00e1ln\u00e9m podnik\u00e1n\u00ed. Tato spolupr\u00e1ce nejen posiluje odborn\u00e9 know-how Lasbetu, ale tak\u00e9 umo\u017e\u0148uje mlad\u00fdm odborn\u00edk\u016fm z\u00edskat cenn\u00e9 zku\u0161enosti v oblasti data-driven \u0159\u00edzen\u00ed.<\/p>\n<table>\n<thead>\n<tr>\n<th>Obor<\/th>\n<th>\u010c\u00edslo \u00fasp\u011b\u0161n\u00fdch projekt\u016f<\/th>\n<th>Z\u00edskan\u00e1 \u00faspora (v %)<\/th>\n<th>Klientsk\u00e1 z\u00e1kladna<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>E-commerce<\/td>\n<td>120+<\/td>\n<td>15\u201330%<\/td>\n<td>50+ firem<\/td>\n<\/tr>\n<tr>\n<td>Marketingov\u00e1 anal\u00fdza<\/td>\n<td>85+<\/td>\n<td>20\u201340%<\/td>\n<td>40+ firem<\/td>\n<\/tr>\n<tr>\n<td>Provozn\u00ed optimalizace<\/td>\n<td>60+<\/td>\n<td>10\u201325%<\/td>\n<td>35+ firem<\/td>\n<\/tr>\n<tr>\n<td>Finan\u010dn\u00ed anal\u00fdza<\/td>\n<td>40+<\/td>\n<td>10\u201335%<\/td>\n<td>25+ firem<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Lasbet.cz se neobejde bez v\u00fdzvy, kterou p\u0159edstavuje \u010desk\u00e1 ekonomika. P\u0159esto\u017ee se v posledn\u00edch letech datov\u00e1 anal\u00fdza st\u00e1v\u00e1 standardem, mnoho \u010desk\u00fdch podnikatel\u016f st\u00e1le preferuje tradi\u010dn\u00ed metody \u0159\u00edzen\u00ed. To znamen\u00e1, \u017ee Lasbet.cz mus\u00ed neust\u00e1le hledat nov\u00e9 zp\u016fsoby, jak p\u0159im\u011bt firmy k adopci datov\u00fdch \u0159e\u0161en\u00ed. Jedn\u00edm z jejich strategick\u00fdch c\u00edl\u016f je nap\u0159\u00edklad organizace \u0159ady workshop\u016f, kde se podnikatel\u00e9 sezn\u00e1m\u00ed s praktick\u00fdmi p\u0159\u00edklady, jak data mohou zlep\u0161it jejich ka\u017edodenn\u00ed pr\u00e1ci. Nap\u0159\u00edklad v r\u00e1mci projektu &#8220;Data v praxi&#8221; organizovali Lasbet.cz a partnerov\u00e9 semin\u00e1\u0159e pro mal\u00e9 podnikatele, kde se dozv\u011bd\u011bli, jak pomoc\u00ed jednoduch\u00fdch anal\u00fdz identifikovat nejefektivn\u011bj\u0161\u00ed marketingov\u00e9 kan\u00e1ly.<\/p>\n<p>Vzhledem k rostouc\u00edmu z\u00e1jmu o data v \u010desk\u00e9m podnik\u00e1n\u00ed se Lasbet.cz st\u00e1v\u00e1 st\u00e1le d\u016fle\u017eit\u011bj\u0161\u00edm partnerem pro firmy, kter\u00e9 cht\u011bj\u00ed z\u016fstat na vrcholu trhu. D\u00edky sv\u00e9 odborn\u00e9 znalosti a schopnosti p\u0159izp\u016fsobit \u0159e\u0161en\u00ed specifick\u00fdm pot\u0159eb\u00e1m \u010desk\u00fdch podnikatel\u016f pom\u00e1haj\u00ed Lasbet.cz nejen zvy\u0161ovat efektivitu, ale tak\u00e9 posilovat konkurenceschopnost \u010desk\u00e9ho pr\u016fmyslu. V budoucnu se o\u010dek\u00e1v\u00e1, \u017ee se jejich role je\u0161t\u011b v\u00edce roz\u0161\u00ed\u0159\u00ed, zejm\u00e9na v oblasti automatizace rozhodov\u00e1n\u00ed a integrace datov\u00fdch syst\u00e9m\u016f s cloudov\u00fdmi platformami.<\/p>\n<ul>\n<li>Lasbet.cz poskytuje anal\u00fdzu dat pro v\u00edce ne\u017e 150 firem v \u010cesk\u00e9 republice.<\/li>\n<li>V r\u00e1mci projektu &#8220;Data-driven marketing&#8221; dos\u00e1hli klienti \u00faspory a\u017e 40 % v reklamn\u00edch n\u00e1kladech.<\/li>\n<li>Spole\u010dnost spolupracuje se 12 univerzitami a vzd\u011bl\u00e1vac\u00edmi institucemi.<\/li>\n<li>Nej\u010dast\u011bj\u0161\u00ed oblast\u00ed vyu\u017eit\u00ed dat je e-commerce a online prodej.<\/li>\n<li>Lasbet.cz nab\u00edz\u00ed vlastn\u00ed platformu pro data analytics s integrac\u00ed do CRM syst\u00e9m\u016f.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>V posledn\u00edch letech se \u010desk\u00e9 podnik\u00e1n\u00ed st\u00e1v\u00e1 \u010d\u00edm d\u00e1l v\u00edce z\u00e1visl\u00e9 na datov\u00e9m \u0159\u00edzen\u00ed. S rostouc\u00ed konkurenc\u00ed a po\u017eadavky na efektivitu se firmy obracej\u00ed na specializovan\u00e9 partnery, kte\u0159\u00ed dok\u00e1\u017e\u00ed transformovat nestrukturovan\u00e9 \u00fadaje do strategick\u00fdch rozhodnut\u00ed. Jedn\u00edm z nejv\u00fdznamn\u011bj\u0161\u00edch hr\u00e1\u010d\u016f na tomto poli je Lasbet.cz\/, kter\u00fd se od roku 2015 specializuje na poskytov\u00e1n\u00ed analytick\u00fdch \u0159e\u0161en\u00ed pro [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-42713","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/posts\/42713","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/comments?post=42713"}],"version-history":[{"count":0,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/posts\/42713\/revisions"}],"wp:attachment":[{"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/media?parent=42713"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/categories?post=42713"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testv36.demowebsitelinks.com\/aconi\/wp-json\/wp\/v2\/tags?post=42713"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}